When your cutomers or potential customers visit your site, can they figure out what you can do for them immediately? Or do they have to look around to see what it is you actually do? Are you sending a clear message to your visitors that, "Hey! We do this really well and here's how it can help you!"? Or are you trying to be "cute" and "cutting edge" just because that's the thing to do right now?
Along with an fragmetned and unclear message, things in the digital world change almost daily. Google keeps updating its algorithm and newer technology like voice search changes how people find your business. Today’s websites need to be super- fast, mobile-friendly, user-friendly, fully-optimized, and content-heavy.
Your site needs to look good. Just as clothing styles change, so does website design. But it also needs a clear message to cut through all the other noise that is out there.
How well is your site meeting these challenges? We recommend that you go through our Website Redesign Checklist and see if your site could benefit from an update.
WEBSITE REDESIGN CHECKLIST
We break the redesign process down into three stages.
1. Discovery and Planning
2. Design and Development
3. Content and Marketing